/* Papelería Ivette · Landing pública
   Paleta derivada del logotipo: crema, rosa, menta, lavanda, amarillo y violeta profundo. */

:root{
  --cream:#FFF7F2; --paper:#FFFFFF;
  --ink:#3B2A56; --ink-2:#6F6390; --ink-3:#9C93B2;
  --pink:#F0559A; --pink-deep:#CE2F74; --pink-soft:#FFE6F0; --pink-tint:#FFF1F6;
  --teal:#7FC8C6; --teal-deep:#22807E; --teal-soft:#DCF2F1; --teal-tint:#EDF9F8;
  --lav:#9A85C9; --lav-deep:#61489C; --lav-soft:#EBE5F9; --lav-tint:#F4F1FC;
  --sun:#FCCC24; --sun-deep:#95690A; --sun-soft:#FFF2C9; --sun-tint:#FFF9E6;
  --sky:#A8CCD8; --sky-soft:#E6F2F7;
  --line:#F0E2E9; --line-2:#E3D5E0;
  --shadow-s:0 1px 2px rgba(59,42,86,.05), 0 6px 16px -12px rgba(59,42,86,.25);
  --shadow-m:0 2px 4px rgba(59,42,86,.05), 0 18px 40px -24px rgba(59,42,86,.35);
  --r-s:12px; --r-m:18px; --r-l:26px; --r-xl:34px;
}

*{box-sizing:border-box}
html{-webkit-text-size-adjust:100%}
body{margin:0;background:var(--cream);color:var(--ink);
  font-family:'DM Sans',system-ui,-apple-system,'Segoe UI',sans-serif;font-size:15px;line-height:1.55;
  -webkit-font-smoothing:antialiased;overflow-x:hidden}
h1,h2,h3{font-family:'Fredoka','DM Sans',system-ui,sans-serif;font-weight:600;margin:0;letter-spacing:-.01em;line-height:1.12}
p{margin:0}
ul,ol,dl,dd{margin:0;padding:0;list-style:none}
a{color:inherit;text-decoration:none}
img{max-width:100%;display:block}
button,input{font:inherit;color:inherit}
button{background:none;border:0;cursor:pointer;padding:0}
svg{width:1.05em;height:1.05em;display:block;fill:none;stroke:currentColor;stroke-width:1.6;stroke-linecap:round;stroke-linejoin:round;flex:none}
[data-icon]>svg,.medallion>svg,.p-tile>svg,.s-icon>svg,.b-icon>svg,.tick>svg,.art-tile>svg,.promo-art>svg,.social a>svg,.rail-arrow>svg{width:100%;height:100%}
[data-icon]{display:inline-block;width:18px;height:18px;flex:none}
.wrap{max-width:1280px;margin:0 auto;padding:0 32px;width:100%}
.visually-hidden{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}
.skip{position:absolute;left:-999px;top:0;background:var(--ink);color:#fff;padding:10px 16px;z-index:99}
.skip:focus{left:12px;top:12px}
.eyebrow{font-size:11px;letter-spacing:.13em;font-weight:700;color:var(--pink-deep);margin:0 0 10px}
.lead{color:var(--ink-2);font-size:16px;line-height:1.6}
:focus-visible{outline:2.5px solid var(--pink-deep);outline-offset:2px;border-radius:6px}

/* ---------- Botones ---------- */
.btn{display:inline-flex;align-items:center;gap:9px;padding:13px 22px;border-radius:999px;font-weight:700;
  font-size:14.5px;border:1.5px solid transparent;transition:transform .15s,box-shadow .15s,background .15s;white-space:nowrap}
.btn [data-icon]{width:16px;height:16px}
.btn.primary{background:var(--pink-deep);color:#fff;box-shadow:0 10px 22px -12px rgba(206,47,116,.9)}
.btn.primary:hover{transform:translateY(-1px);background:#B92467}
.btn.ghost{border-color:var(--line-2);background:var(--paper);color:var(--ink)}
.btn.ghost:hover{border-color:var(--pink);color:var(--pink-deep)}
.btn.solid{background:var(--sun);color:#4A3400;box-shadow:0 10px 22px -14px rgba(149,105,10,.9)}
.btn.solid:hover{transform:translateY(-1px)}
.btn.small{padding:10px 18px;font-size:13.5px}
.btn.full{width:100%;justify-content:center}
.text-link{display:inline-flex;align-items:center;gap:7px;font-weight:700;font-size:14px;color:var(--pink-deep)}
.text-link [data-icon]{width:15px;height:15px;transition:transform .15s}
.text-link:hover [data-icon]{transform:translateX(3px)}
.underline-link{font-weight:500;font-size:14.5px;color:var(--ink-2);text-decoration:underline;text-underline-offset:4px}
.underline-link:hover{color:var(--pink-deep)}

/* ---------- Barra de utilidad ---------- */
.utility{background:var(--ink);color:#F6EFF6;font-size:12.5px}
.utility-row{display:flex;align-items:center;justify-content:space-between;gap:24px;min-height:38px}
.promos{position:relative;flex:1;min-width:0;height:38px}
.promos li{position:absolute;inset:0;display:flex;align-items:center;gap:9px;opacity:0;transform:translateY(6px);
  transition:opacity .45s,transform .45s;pointer-events:none;font-weight:500;
  white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.promos li span[data-icon]{flex:none}
.promos li.on{opacity:1;transform:none}
.promos [data-icon]{width:15px;height:15px;color:var(--sun)}
.utility-links{display:flex;align-items:center;gap:22px;flex:none}
.utility-links a{display:flex;align-items:center;gap:7px;color:#D9CFE4}
.utility-links a:hover{color:#fff}
.utility-links [data-icon]{width:14px;height:14px;color:var(--teal)}

/* ---------- Masthead ---------- */
.masthead{background:var(--paper);border-bottom:1px solid var(--line);position:sticky;top:0;z-index:40}
.head-row{display:flex;align-items:center;gap:22px;padding-top:16px;padding-bottom:16px}
.logo{display:flex;align-items:center;gap:11px;flex:none}
.logo img{width:52px;height:52px;border-radius:50%}
.logo span{display:flex;flex-direction:column;line-height:1}
.logo strong{font-family:'Fredoka',sans-serif;font-size:25px;font-weight:600;letter-spacing:-.02em}
.logo i{color:var(--pink);font-style:normal}
.logo small{font-size:9.5px;letter-spacing:.22em;color:var(--ink-3);margin-top:4px;font-weight:500}

.store-pill{display:flex;align-items:center;gap:9px;padding:8px 14px;border:1.5px solid var(--line-2);
  border-radius:999px;flex:none;transition:border-color .15s}
.store-pill:hover{border-color:var(--teal)}
.store-pill>[data-icon]{width:17px;height:17px;color:var(--teal-deep)}
.store-pill .chev{width:13px;height:13px;color:var(--ink-3)}
.stack{display:flex;flex-direction:column;align-items:flex-start;line-height:1.25;text-align:left}
.stack small{font-size:11px;color:var(--ink-3)}
.stack strong{font-size:13.5px;font-weight:700;display:flex;align-items:center;gap:5px}
.stack strong i{width:12px;height:12px;color:var(--ink-3)}

.search{position:relative;flex:1;min-width:0;display:flex;align-items:center;
  background:var(--cream);border:1.5px solid var(--line-2);border-radius:999px;padding:5px 5px 5px 16px;transition:border-color .15s,box-shadow .15s}
.search:focus-within{border-color:var(--pink);box-shadow:0 0 0 4px var(--pink-tint)}
.search-icon{width:18px;height:18px;color:var(--ink-3);flex:none}
.search input{flex:1;min-width:0;border:0;background:none;outline:none;padding:9px 12px;font-size:14.5px}
.search input::placeholder{color:var(--ink-3)}
.search-go{background:var(--ink);color:#fff;border-radius:999px;padding:10px 22px;font-weight:700;font-size:14px;flex:none;transition:background .15s}
.search-go:hover{background:var(--pink-deep)}
.suggest{position:absolute;top:calc(100% + 8px);left:0;right:0;background:var(--paper);border:1px solid var(--line);
  border-radius:var(--r-m);box-shadow:var(--shadow-m);padding:8px;display:none;z-index:60}
.suggest.open{display:block}
.suggest button{display:flex;width:100%;align-items:center;gap:12px;padding:10px 12px;border-radius:12px;text-align:left}
.suggest button:hover,.suggest button:focus-visible{background:var(--pink-tint)}
.suggest .s-icon{width:34px;height:34px;border-radius:10px;background:var(--teal-tint);color:var(--teal-deep);
  display:grid;place-items:center;flex:none;padding:8px}
.suggest .s-name{font-weight:500;font-size:14px}
.suggest .s-meta{font-size:12px;color:var(--ink-3)}
.suggest .s-price{margin-left:auto;font-weight:700;font-size:14px}
.suggest .s-empty{padding:14px 12px;color:var(--ink-3);font-size:13.5px}

.head-actions{display:flex;align-items:center;gap:6px;flex:none}
.head-action{display:flex;align-items:center;gap:9px;padding:8px 12px;border-radius:14px;transition:background .15s}
.head-action:hover{background:var(--cream)}
.head-action>[data-icon]{width:21px;height:21px;color:var(--ink)}
.cart-icon{position:relative;width:23px;height:23px;flex:none;color:var(--ink)}
.cart-icon [data-icon]{width:23px;height:23px}
.cart-icon b{position:absolute;top:-7px;right:-9px;background:var(--pink-deep);color:#fff;font-size:10.5px;
  font-weight:700;min-width:18px;height:18px;border-radius:999px;display:grid;place-items:center;padding:0 5px;border:2px solid var(--paper)}
.cart .stack strong{color:var(--pink-deep)}

/* ---------- Navegación ---------- */
.mainnav{position:relative;background:var(--paper)}
.nav-row{display:flex;flex-direction:column}
.nav-primary{display:flex;align-items:center;gap:6px;padding-bottom:6px;flex-wrap:wrap}
.nav-primary button{display:flex;align-items:center;gap:9px;padding:11px 15px;border-radius:12px;
  font-weight:700;font-size:14.5px;transition:background .15s,color .15s}
.nav-primary button:hover,.nav-primary button.open{background:var(--pink-tint);color:var(--pink-deep)}
.nav-primary [data-icon]{width:18px;height:18px;color:var(--teal-deep)}
.nav-primary button:hover [data-icon],.nav-primary button.open [data-icon]{color:var(--pink-deep)}
.nav-primary i[data-icon]{width:12px;height:12px;color:var(--ink-3);transition:transform .18s}
.nav-primary button.open i[data-icon]{transform:rotate(180deg)}

.nav-quick-wrap{display:flex;align-items:center;gap:8px;border-top:1px solid var(--line);padding:7px 0}
.nav-quick{display:flex;gap:6px;overflow-x:auto;scroll-behavior:smooth;flex:1;scrollbar-width:none}
.nav-quick::-webkit-scrollbar{display:none}
.nav-quick a{display:flex;align-items:center;gap:7px;padding:7px 14px;border-radius:999px;font-size:13.5px;
  font-weight:500;color:var(--ink-2);white-space:nowrap;border:1px solid transparent;transition:all .15s}
.nav-quick a:hover{background:var(--cream);color:var(--ink);border-color:var(--line-2)}
.nav-quick a.hot{color:var(--pink-deep);font-weight:700;background:var(--pink-tint)}
.nav-quick a.hot [data-icon]{width:14px;height:14px}
.rail-arrow{width:30px;height:30px;border-radius:50%;border:1px solid var(--line-2);display:grid;place-items:center;
  color:var(--ink-2);flex:none;background:var(--paper);transition:all .15s}
.rail-arrow:hover{border-color:var(--pink);color:var(--pink-deep)}
.rail-arrow [data-icon]{width:13px;height:13px}
.rail-arrow.next [data-icon]{transform:rotate(-90deg)}

.megamenu{position:absolute;left:0;right:0;top:100%;background:var(--paper);border-top:1px solid var(--line);
  box-shadow:0 26px 40px -28px rgba(59,42,86,.5);z-index:50;padding:28px 0 34px}
.mega-grid{display:grid;grid-template-columns:repeat(4,1fr) 300px;gap:34px}
.mega-col h3{font-size:13px;letter-spacing:.1em;text-transform:uppercase;color:var(--pink-deep);margin-bottom:12px;font-family:'DM Sans',sans-serif;font-weight:700}
.mega-col li+li{margin-top:9px}
.mega-col a{font-size:14px;color:var(--ink-2)}
.mega-col a:hover{color:var(--pink-deep)}
.mega-promo{background:var(--sun-tint);border:1px solid var(--sun-soft);border-radius:var(--r-m);padding:22px}
.mega-promo strong{display:block;font-family:'Fredoka',sans-serif;font-size:19px;margin-bottom:8px}
.mega-promo p{font-size:13.5px;color:var(--ink-2);margin-bottom:14px}

/* ---------- Hero ---------- */
.hero{padding:30px 0 8px}
.hero-grid{display:grid;grid-template-columns:1fr 348px;gap:20px}
.hero-main{position:relative;overflow:hidden;border-radius:var(--r-xl);background:
  radial-gradient(120% 130% at 8% 0%,#FFE9F2 0%,#FFF3F7 42%,#EFF8F8 100%);
  border:1px solid #F7E1EC;display:flex;align-items:center;min-height:420px;padding:44px 0 44px 48px}
.hero-copy{position:relative;z-index:2;max-width:440px}
.hero-copy h1{font-size:52px;font-weight:700;margin-bottom:16px;letter-spacing:-.025em}
.hero-copy .lead{max-width:400px}
.hero-cta{display:flex;gap:12px;margin:26px 0 22px;flex-wrap:wrap}
.hero-chips{display:flex;gap:8px;flex-wrap:wrap}
.hero-chips li{display:flex;align-items:center;gap:7px;background:rgba(255,255,255,.78);border:1px solid #F3DDE8;
  border-radius:999px;padding:7px 13px;font-size:12.5px;font-weight:500;color:var(--ink-2)}
.hero-chips [data-icon]{width:14px;height:14px;color:var(--teal-deep)}

.hero-art{position:absolute;right:0;top:0;bottom:0;width:46%;min-width:330px}
.blob{position:absolute;border-radius:50%;filter:blur(1px)}
.b1{width:250px;height:250px;background:rgba(169,221,219,.55);right:-40px;top:26px}
.b2{width:170px;height:170px;background:rgba(240,144,180,.42);right:170px;bottom:24px}
.b3{width:120px;height:120px;background:rgba(252,204,36,.42);right:38px;bottom:56px}
.hero-stack{position:absolute;inset:0;display:grid;grid-template-columns:repeat(2,116px);grid-auto-rows:116px;
  gap:16px;align-content:center;justify-content:center;transform:rotate(-6deg)}
.art-tile{width:auto;height:auto;background:var(--paper);border-radius:24px;display:grid;place-items:center;padding:26px;
  box-shadow:0 16px 30px -18px rgba(59,42,86,.45)}
.art-tile svg{stroke-width:1.35}
.t1{color:var(--pink-deep)} .t2{color:var(--sun-deep)} .t3{color:var(--lav-deep)} .t4{color:var(--teal-deep)}
.t2{transform:translateY(14px)} .t3{transform:translateY(-14px)}
.confetti{position:absolute;width:22px;height:22px;opacity:.75}
.confetti svg{stroke-width:1.8}
.c1{top:44px;left:6%;color:var(--pink)} .c2{top:80px;right:14%;color:var(--sun)}
.c3{bottom:60px;left:24%;color:var(--lav)} .c4{bottom:110px;right:6%;color:var(--teal)}

.hero-side{display:grid;grid-template-rows:1fr 1fr;gap:20px}
.promo-card{position:relative;overflow:hidden;border-radius:var(--r-l);padding:26px 26px 24px;display:flex;flex-direction:column;justify-content:center}
.promo-card h2{font-size:27px;font-weight:700;margin-bottom:8px}
.promo-card h2 small{font-size:15px;font-weight:500;font-family:'DM Sans',sans-serif;color:var(--ink-2)}
.promo-card p{font-size:13.5px;color:var(--ink-2);margin-bottom:16px;max-width:230px}
.promo-card.teal{background:var(--teal-tint);border:1px solid var(--teal-soft)}
.promo-card.lav{background:var(--lav-tint);border:1px solid var(--lav-soft)}
.promo-art{position:absolute;right:-16px;bottom:-16px;width:112px;height:112px;opacity:.16}
.promo-card.teal .promo-art{color:var(--teal-deep)}
.promo-card.lav .promo-art{color:var(--lav-deep)}

/* ---------- Categorías (medallones) ---------- */
.categories{padding:44px 32px 46px}
.cat-head{text-align:center;margin-bottom:30px}
.cat-head h2{font-size:31px;font-weight:700;margin-bottom:7px}
.cat-grid{display:grid;grid-template-columns:repeat(6,1fr);gap:28px 22px}
.cat-grid a{display:flex;flex-direction:column;align-items:center;gap:12px}
.medallion{width:100%;aspect-ratio:1;border-radius:50%;display:grid;place-items:center;padding:24%;
  transition:transform .18s,box-shadow .18s;box-shadow:0 10px 22px -18px rgba(59,42,86,.6)}
.cat-grid a:hover .medallion{transform:translateY(-4px);box-shadow:0 16px 28px -18px rgba(59,42,86,.65)}
.medallion svg{stroke-width:1.25}
.cat-label{font-size:14px;font-weight:500;text-align:center;color:var(--ink);line-height:1.3}
.cat-grid a:hover .cat-label{color:var(--pink-deep);text-decoration:underline;text-underline-offset:3px}
.m-pink{background:var(--pink-soft);color:var(--pink-deep)}
.m-teal{background:var(--teal-soft);color:var(--teal-deep)}
.m-lav{background:var(--lav-soft);color:var(--lav-deep)}
.m-sun{background:var(--sun-soft);color:var(--sun-deep)}
.m-sky{background:var(--sky-soft);color:#2E6C86}
.m-cream{background:#F6EDE7;color:#8A6A52}
.medallion.word{padding:0;place-items:center}
.medallion.word b{font-family:'Fredoka',sans-serif;font-size:26px;font-weight:700;letter-spacing:-.01em;line-height:1.05;text-align:center}
.m-solid-pink{background:var(--pink-deep);color:#fff}
.m-solid-sun{background:var(--sun);color:#4A3400}

/* ---------- Bandas de producto ---------- */
.band{padding:52px 0 56px}
.band.alt{background:var(--paper);border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.section-head{display:flex;align-items:flex-end;justify-content:space-between;gap:24px;margin-bottom:26px;flex-wrap:wrap}
.section-head h2{font-size:31px;font-weight:700}
.section-head .lead{margin-top:9px;max-width:460px}
.band-note{margin-top:22px;font-size:12.5px;color:var(--ink-3)}

.product-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:20px}
.product-grid.wide{grid-template-columns:repeat(4,1fr);gap:20px}
.product{position:relative;background:var(--paper);border:1px solid var(--line);border-radius:var(--r-l);
  padding:14px 14px 16px;display:flex;flex-direction:column;transition:transform .18s,box-shadow .18s,border-color .18s}
.band.alt .product{background:var(--cream)}
.product:hover{transform:translateY(-3px);box-shadow:var(--shadow-m);border-color:var(--line-2)}
.p-tile{border-radius:var(--r-m);height:158px;display:grid;place-items:center;padding:38px;margin-bottom:14px;position:relative}
.p-tile svg{stroke-width:1.2}
.p-badge{position:absolute;top:10px;left:10px;background:var(--pink-deep);color:#fff;font-size:11.5px;font-weight:700;
  padding:5px 11px;border-radius:999px;z-index:2}
.p-brand{font-size:11.5px;letter-spacing:.06em;font-weight:700;color:var(--ink-3);text-transform:uppercase;margin-bottom:5px}
.p-name{font-size:14.5px;font-weight:500;line-height:1.35;margin-bottom:auto;min-height:40px}
.p-price{display:flex;align-items:baseline;gap:9px;margin:14px 0 4px}
.p-price b{font-size:23px;font-weight:700;letter-spacing:-.02em}
.p-price s{font-size:13.5px;color:var(--ink-3)}
.p-unit{font-size:12px;color:var(--ink-3);margin-bottom:13px}
.p-add{display:flex;align-items:center;justify-content:center;gap:8px;width:100%;padding:11px;border-radius:999px;
  background:var(--ink);color:#fff;font-weight:700;font-size:13.5px;transition:background .15s}
.p-add:hover{background:var(--pink-deep)}
.p-add [data-icon]{width:15px;height:15px}
.p-pick{display:flex;align-items:center;gap:6px;margin-top:10px;font-size:11.5px;color:var(--teal-deep);font-weight:500}
.p-pick [data-icon]{width:13px;height:13px}

.filter-tabs{display:flex;gap:7px;flex-wrap:wrap}
.filter-tabs button{padding:9px 16px;border-radius:999px;border:1px solid var(--line-2);font-size:13.5px;
  font-weight:500;color:var(--ink-2);background:var(--paper);transition:all .15s}
.filter-tabs button:hover{border-color:var(--pink)}
.filter-tabs button.active{background:var(--ink);border-color:var(--ink);color:#fff;font-weight:700}

/* ---------- Servicios ---------- */
.services{background:var(--ink);color:#F7F1F8;padding:56px 0 60px;
  background-image:radial-gradient(90% 120% at 100% 0%,#4A3568 0%,#3B2A56 55%)}
.section-head.light h2{color:#fff;font-size:31px}
.section-head.light .eyebrow{color:var(--sun)}
.section-head.light .lead{color:#CFC3DE}
.service-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}
.service{background:rgba(255,255,255,.06);border:1px solid rgba(255,255,255,.14);border-radius:var(--r-l);
  padding:24px 22px;display:flex;flex-direction:column;transition:background .18s,transform .18s}
.service:hover{background:rgba(255,255,255,.1);transform:translateY(-3px)}
.s-icon{width:48px;height:48px;border-radius:15px;display:grid;place-items:center;padding:12px;margin-bottom:16px}
.service h3{font-size:18px;font-weight:600;color:#fff;margin-bottom:7px}
.service p{font-size:13px;color:#C6B9D6;line-height:1.5;margin-bottom:18px;flex:1}
.s-price{display:flex;align-items:baseline;gap:6px;border-top:1px solid rgba(255,255,255,.14);padding-top:15px}
.s-price b{font-family:'Fredoka',sans-serif;font-size:24px;font-weight:600;color:var(--sun)}
.s-price span{font-size:12.5px;color:#B4A5C7}

/* ---------- Lista escolar ---------- */
.split{padding:60px 0 64px}
.split-grid{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:center}
.split-art{position:relative;padding:26px}
.list-card{background:var(--paper);border:1px solid var(--line);border-radius:var(--r-l);padding:24px;box-shadow:var(--shadow-m);position:relative;z-index:2}
.list-head{display:flex;align-items:center;gap:11px;padding-bottom:15px;border-bottom:1px solid var(--line);margin-bottom:6px}
.list-head [data-icon]{width:20px;height:20px;color:var(--pink-deep)}
.list-head strong{font-size:15.5px}
.list-items li{display:flex;align-items:center;gap:11px;padding:11px 0;font-size:14px;border-bottom:1px solid var(--line)}
.list-items b{margin-left:auto;font-size:13.5px;font-weight:700}
.list-items .tick{width:20px;height:20px;border-radius:50%;background:var(--teal-soft);color:var(--teal-deep);
  display:grid;place-items:center;padding:4px;flex:none}
.list-items .pending{color:var(--ink-3)}
.list-items .pending .tick{background:var(--sun-soft);color:var(--sun-deep)}
.list-items .pending b{color:var(--sun-deep);font-weight:500;font-size:12.5px}
.list-foot{display:flex;align-items:center;justify-content:space-between;padding-top:16px;font-size:13.5px;color:var(--ink-2)}
.list-foot b{font-family:'Fredoka',sans-serif;font-size:24px;font-weight:600;color:var(--ink)}
.c5{top:0;right:34px;width:26px;height:26px;color:var(--sun)}
.c6{bottom:8px;left:4px;width:24px;height:24px;color:var(--pink)}
.split-copy h2{font-size:36px;font-weight:700;margin-bottom:26px;letter-spacing:-.02em}
.steps li{display:flex;gap:16px;padding:15px 0;border-bottom:1px solid var(--line)}
.steps li:last-child{border-bottom:0}
.steps b{width:30px;height:30px;border-radius:50%;background:var(--pink-soft);color:var(--pink-deep);
  display:grid;place-items:center;font-size:14px;font-weight:700;flex:none;font-family:'Fredoka',sans-serif}
.steps strong{display:block;font-size:15.5px;margin-bottom:3px}
.steps span{font-size:14px;color:var(--ink-2)}
.split-cta{display:flex;align-items:center;gap:20px;margin-top:26px;flex-wrap:wrap}

/* ---------- Beneficios y marcas ---------- */
.benefits{padding:52px 0}
.benefit-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}
.benefit-grid li{background:var(--paper);border:1px solid var(--line);border-radius:var(--r-l);padding:24px 22px;display:flex;flex-direction:column}
.b-icon{width:54px;height:54px;border-radius:16px;display:grid;place-items:center;padding:14px;margin-bottom:16px}
.b-icon.pink{background:var(--pink-soft);color:var(--pink-deep)}
.b-icon.teal{background:var(--teal-soft);color:var(--teal-deep)}
.b-icon.lav{background:var(--lav-soft);color:var(--lav-deep)}
.b-icon.sun{background:var(--sun-soft);color:var(--sun-deep)}
.benefit-grid strong{font-size:16px;font-family:'Fredoka',sans-serif;font-weight:600;margin-bottom:6px}
.benefit-grid span{font-size:13.5px;color:var(--ink-2);line-height:1.5}

.brands{padding:8px 0 46px}
.brands-row{display:flex;align-items:center;gap:34px;flex-wrap:wrap;border-top:1px solid var(--line);padding-top:30px}
.brands-row p{font-size:12.5px;letter-spacing:.08em;text-transform:uppercase;font-weight:700;color:var(--ink-3);flex:none}
.brands-row ul{display:flex;gap:14px;flex-wrap:wrap;flex:1}
.brands-row li{font-family:'Fredoka',sans-serif;font-size:17px;font-weight:500;color:var(--ink-2);
  background:var(--paper);border:1px solid var(--line);border-radius:999px;padding:8px 20px}

/* ---------- Cierre ---------- */
.closer{padding:0 0 62px}
.closer-grid{display:grid;grid-template-columns:1.35fr 1fr;gap:22px}
.news-card{background:linear-gradient(135deg,#FFE9F2 0%,#F1F7FB 55%,#E9F6F5 100%);border:1px solid #F6DEEA;
  border-radius:var(--r-xl);padding:38px 40px;display:flex;flex-direction:column;justify-content:center}
.news-card h2{font-size:29px;font-weight:700;margin-bottom:9px;max-width:420px}
.news-card>p{color:var(--ink-2);font-size:14.5px}
.news-form{display:flex;gap:10px;margin:22px 0 12px;flex-wrap:wrap}
.news-form input{flex:1;min-width:220px;background:var(--paper);border:1.5px solid var(--line-2);border-radius:999px;
  padding:13px 20px;font-size:14.5px;outline:none;transition:border-color .15s}
.news-form input:focus{border-color:var(--pink)}
.news-note{font-size:12.5px;color:var(--ink-3)}
.news-note.ok{color:var(--teal-deep);font-weight:700}
.store-card{background:var(--paper);border:1px solid var(--line);border-radius:var(--r-xl);padding:30px}
.store-head{display:flex;align-items:center;gap:13px;margin-bottom:20px}
.store-head [data-icon]{width:24px;height:24px;color:var(--pink-deep);flex:none}
.store-head strong{display:block;font-family:'Fredoka',sans-serif;font-size:19px;font-weight:600}
.store-head small{font-size:12.5px;color:var(--ink-3)}
.store-info div{padding:13px 0;border-top:1px solid var(--line)}
.store-info dt{font-size:11.5px;letter-spacing:.07em;text-transform:uppercase;font-weight:700;color:var(--ink-3);margin-bottom:4px}
.store-info dd{font-size:14px;color:var(--ink-2);line-height:1.5}
.store-card .btn{margin-top:20px}

/* ---------- Footer ---------- */
.site-footer{background:var(--ink);color:#D7CCE2;padding:52px 0 0}
.footer-grid{display:grid;grid-template-columns:1.5fr repeat(4,1fr);gap:36px;padding-bottom:40px}
.footer-brand .logo strong{color:#fff}
.footer-brand .logo small{color:#A497B8}
.footer-brand p{font-size:13.5px;line-height:1.6;margin:16px 0 20px;max-width:290px;color:#BCAECB}
.social{display:flex;gap:10px}
.social a{width:38px;height:38px;border-radius:50%;border:1px solid rgba(255,255,255,.18);display:grid;place-items:center;
  padding:10px;color:#E4DAEC;transition:all .15s}
.social a:hover{background:var(--pink-deep);border-color:var(--pink-deep);color:#fff}
.footer-col h3{font-size:12.5px;letter-spacing:.1em;text-transform:uppercase;color:#fff;margin-bottom:15px;
  font-family:'DM Sans',sans-serif;font-weight:700}
.footer-col li+li{margin-top:10px}
.footer-col a{font-size:13.5px;color:#BCAECB}
.footer-col a:hover{color:#fff;text-decoration:underline;text-underline-offset:3px}
.footer-bottom{display:flex;align-items:center;justify-content:space-between;gap:20px;flex-wrap:wrap;
  border-top:1px solid rgba(255,255,255,.14);padding-top:20px;padding-bottom:24px;font-size:12.5px;color:#A497B8}
.pay{display:flex;gap:9px}
.pay li{border:1px solid rgba(255,255,255,.18);border-radius:8px;padding:4px 11px;font-size:11.5px}

/* ---------- Toast ---------- */
.toast{position:fixed;left:50%;bottom:26px;transform:translate(-50%,140%);background:var(--ink);color:#fff;
  padding:13px 22px;border-radius:999px;font-size:14px;font-weight:500;box-shadow:var(--shadow-m);
  transition:transform .3s,opacity .3s;z-index:90;max-width:90vw;opacity:0;pointer-events:none}
.toast.show{transform:translate(-50%,0);opacity:1}

/* ---------- Adaptable ---------- */
@media(max-width:1180px){
  .hero-grid{grid-template-columns:1fr}
  .hero-side{grid-template-rows:none;grid-template-columns:1fr 1fr}
  .cat-grid{grid-template-columns:repeat(4,1fr)}
  .footer-grid{grid-template-columns:1fr 1fr 1fr}
  .mega-grid{grid-template-columns:repeat(3,1fr)}
  .mega-promo{grid-column:span 3}
}
@media(max-width:900px){
  .product-grid,.product-grid.wide,.service-grid,.benefit-grid{grid-template-columns:repeat(2,1fr)}
  .split-grid{grid-template-columns:1fr;gap:34px}
  .closer-grid{grid-template-columns:1fr}
  .store-pill,.desktop-only{display:none}
  .hero-art{display:none}
  .hero-main{padding:36px 32px}
  .hero-copy{max-width:none}
}
@media(max-width:720px){
  .wrap{padding:0 18px}
  .utility-links a:not(:first-child){display:none}
  .head-row{flex-wrap:wrap;gap:14px}
  .search{order:3;width:100%;flex:none}
  .head-actions{margin-left:auto}
  .hero-copy h1{font-size:38px}
  .hero-side{grid-template-columns:1fr}
  .cat-grid{grid-template-columns:repeat(3,1fr);gap:22px 14px}
  .cat-label{font-size:12.5px}
  .medallion.word b{font-size:19px}
  .section-head h2,.section-head.light h2,.cat-head h2{font-size:25px}
  .split-copy h2{font-size:28px}
  .news-card{padding:28px 24px}
  .news-card h2{font-size:24px}
  .footer-grid{grid-template-columns:1fr 1fr;gap:28px}
  .head-action .stack{display:none}
  .head-action{padding:8px}
  .logo img{width:44px;height:44px}
  .logo strong{font-size:21px}
  .nav-primary{flex-wrap:nowrap;overflow-x:auto;scrollbar-width:none;gap:2px}
  .nav-primary::-webkit-scrollbar{display:none}
  .nav-primary button{padding:11px 10px;font-size:13.5px;white-space:nowrap}
  .nav-primary i[data-icon]{display:none}
  .mega-grid{grid-template-columns:1fr;gap:22px}
  .mega-promo{grid-column:auto}
}
@media(max-width:520px){
  .service-grid,.benefit-grid{grid-template-columns:1fr}
  .product-grid,.product-grid.wide{grid-template-columns:repeat(2,1fr);gap:12px}
  .product{padding:10px 10px 12px;border-radius:var(--r-m)}
  .p-tile{height:104px;padding:24px;margin-bottom:11px}
  .p-name{font-size:13px;min-height:52px}
  .p-price b{font-size:19px}
  .p-price s{font-size:12px}
  .p-unit{font-size:11px;margin-bottom:10px}
  .p-add{font-size:12.5px;padding:10px;gap:6px}
  .p-pick{font-size:10.5px}
  .cat-grid{grid-template-columns:repeat(3,1fr)}
  .utility-links{display:none}
}